Event Experiences
Invite Amie to Speak
Explore keynote, workshop, and interactive session options designed to help entrepreneurs build sales confidence and take practical action.
Explore Speaking OptionsSales confidence for entrepreneurs and small-business owners
A practical, honest approach to building sales confidence, communicating value, and turning more conversations into paying clients.
Amie Thompson helps entrepreneurs understand what’s really getting in the way of selling through the Six Foundations of Sales Confidence™. She brings this conversation to audiences through engaging speaking experiences and thoughtful podcast conversations.
The framework
Interactive framework
Sales confidence isn’t something you’re born with. It’s something you build.
Explore each foundation to discover how it contributes to stronger sales conversations and business growth.
Select a foundation to explore
Whether you’re planning an event or producing a podcast, choose the path that fits what you’re creating.
Explore keynote, workshop, and interactive session options designed to help entrepreneurs build sales confidence and take practical action.
Explore Speaking OptionsDiscover conversation topics and interview angles that will give your listeners a practical, honest perspective on selling and entrepreneurship.
Explore Podcast GuestingAbout the session
Most entrepreneurs started a business because they were good at the work—not because they wanted to become salespeople. Yet generating business quickly becomes part of the job.
Sales becomes more useful and less intimidating when it is treated as a set of learnable skills: understanding needs, communicating value, evaluating fit, and helping someone decide.
The Six Foundations of Sales Confidence™ helps attendees see what they already do well, identify the part of selling that needs attention, and choose a practical next step.
What attendees will learn
See sales as helping the right person make a clear, informed decision—not pressuring someone to buy.
Identify the sales skills and behaviors they may already use naturally, even if they have never considered themselves good at sales.
Explain their work in terms of the problem it solves and the outcome a prospective client cares about.
Use curiosity, listening, and better questions to understand a prospective client before recommending a solution.
Build a more intentional path from visibility and relationships to conversations that can become paying work.
Use the Six Foundations to identify the area that deserves attention now instead of trying to improve everything at once.
Who this session is for
This session is designed for entrepreneurs and small-business owners who want a clearer, more practical way to approach sales and create more opportunities for revenue.
Attendees do not need previous sales training or experience to benefit from the session.
They need to attract and win clients but have received little or no formal sales training.
They want a practical way to sell that does not rely on pressure, rigid scripts, or pretending to be someone they are not.
They know they deliver valuable work and want to become more confident explaining that value to prospective clients.
They want to turn more conversations, relationships, and opportunities into business.
Flexible delivery formats
The same signature talk can be delivered in four formats. Each version introduces the Six Foundations of Sales Confidence while adjusting the depth, interaction, and application to fit the time available.
A focused introduction to the Six Foundations of Sales Confidence. Attendees recognize existing strengths and identify where they want to focus next.
The complete signature presentation, combining Amie’s entrepreneurial sales story with all six foundations and practical next steps.
An expanded version with guided reflection and audience participation across the six foundations.
A hands-on experience in which participants apply the framework to their businesses and leave with specific actions.
Not sure which format is right for your program? Amie can help you choose based on the available time and desired level of audience participation.
Bring this session to your audience
If this session fits your event or program, contact Amie to discuss your audience, timing, format, and next steps.
Contact Amie About SpeakingIf Amie sent you this page directly, the simplest next step is to reply to her email.
Podcast Guesting
If your listeners are excellent at what they do but uncomfortable selling it, Amie Thompson brings an honest, practical perspective to the conversation.
Drawing from her experience as a CEO, entrepreneur, and business strategist, Amie helps small-business owners understand why sales can feel so difficult—and what they can do to become more confident, communicate their value, and create more paying clients.
Her interviews combine personal stories, practical guidance, and thoughtful questions that help listeners recognize themselves in the conversation and leave with something they can use.
Sales confidence is not a personality trait. It is something entrepreneurs can understand, practice, and strengthen.
Conversation topics
Each foundation creates a distinct interview angle while connecting to the larger conversation about sales confidence. Hosts can choose one focused topic or combine several to fit their audience.
Explore the beliefs that make sales feel uncomfortable and how entrepreneurs can approach selling as helping someone make a clear, informed decision.
Discuss why expertise alone is not enough and how entrepreneurs can explain what they do in language prospective clients understand and value.
Examine how curiosity, listening, and thoughtful questions help entrepreneurs understand a prospective client before recommending a solution.
Talk about building trust, staying connected, and creating a natural path from visibility and relationships to meaningful sales conversations.
Explore what entrepreneurs must do after creating an offer—from presenting it clearly to following up and helping the right client take the next step.
Discuss the simple habits that make sales feel less unpredictable and help entrepreneurs build skill, follow-through, and a healthier pipeline over time.
Every conversation is tailored to the podcast, its audience, and the questions the host most wants to explore.
What listeners will take away
Amie gives listeners a practical way to understand their current approach to sales, rethink what may be getting in their way, and identify where to focus next.
Listeners leave encouraged by what they already know how to do and clearer about the skills they can strengthen.
Recognize that discomfort with sales is not a fixed personality trait—and that confidence can be built through specific skills and habits.
Better understand how to explain what they do in terms of the problems they solve and the outcomes clients care about.
Shift from trying to persuade people toward asking better questions, understanding needs, evaluating fit, and helping prospective clients make informed decisions.
Use the Six Foundations of Sales Confidence to recognize their existing strengths and determine which part of their approach needs attention next.
Leave with a focused change they can make in an upcoming sales conversation, offer, follow-up, or weekly sales routine.
Why Amie is a strong podcast guest
Amie brings the perspective of someone who has led companies, built businesses, and learned firsthand that being excellent at the work does not automatically make selling it feel easy. She turns those experiences into conversations listeners can recognize themselves in—and guidance they can use.
Her perspective comes from serving as a CEO, entrepreneur, and business strategist—not from observing small-business challenges at a distance.
Amie is willing to talk about the decisions that did not work, what they cost, and how those lessons changed the way she leads and sells.
She challenges the idea that sales confidence is something people either have or do not have, showing listeners the skills and habits they can strengthen instead.
She makes sales concepts easier to understand through plain language, relatable examples, and the Six Foundations of Sales Confidence.
Amie engages thoughtfully with the host’s questions, follows the direction of the conversation, and keeps the audience at the center of the episode.
Best-fit podcasts and audiences
Amie is a strong fit for podcasts serving entrepreneurs and experts who are responsible for both delivering excellent work and creating the conversations that lead to paying clients.
Strong show categories
Entrepreneurship and small business
Sales and business development
Service-based business growth
Consulting, coaching, and freelancing
Women in business and entrepreneurship
Founder mindset and business leadership
Your show does not have to be about sales. If your audience is building a business and responsible for finding clients, the conversation can be tailored to fit your focus.
Continue the conversation
Contact Amie to explore potential topics, interview angles, recording timing, and fit for your audience.
Contact Amie About Your PodcastIf Amie sent you this page directly, the simplest next step is to reply to her email.
About Amie
Amie Thompson helps entrepreneurs and small-business owners build sales confidence, communicate their value, and create more paying clients. Her perspective is grounded in more than 25 years across operations, leadership, and entrepreneurship.
As a first-time CEO, Amie learned that she could not hire her way around selling. She had to understand how to sell the business before she could expect someone else to do it.
She translates business experience into plain-language frameworks, honest stories, and actions entrepreneurs can use without changing who they are.
Sales confidence is not a personality trait. It grows when entrepreneurs understand the skills, choices, and habits that shape how they sell.
Frequently asked questions
Whether you are planning an event or producing a podcast, these answers can help you decide whether Amie is the right fit for your audience.
Have a question that is not answered here? If Amie sent you this page, reply to her email. Otherwise, use her general contact page.
Amie speaks primarily to entrepreneurs and small-business owners who are responsible for both delivering the work and generating new business. Her session is especially relevant for audiences with little or no formal sales training who want a more practical, natural way to communicate their value and win clients.
The session is available as a 30-minute Essential Talk, 45-minute Signature Talk, 60-minute Interactive Talk, or 90-minute Action Workshop.
Each version introduces the same core framework. The longer formats provide additional time for storytelling, reflection, audience participation, and practical application.
Yes. The talk and workshop formats can be delivered in person or virtually. Event location, technology, timing, and the desired level of audience interaction can be discussed during the inquiry process.
Yes. The Six Foundations of Sales Confidence™ remain at the center of the session, while the examples, emphasis, and level of participation can be adjusted based on your audience, event goals, and available time.
Amie can discuss the Six Foundations of Sales Confidence™ as a complete framework or focus on a specific angle, including sales mindset, communicating value, discovery calls, relationship building, executing an offer, and developing consistent sales habits. She can also share lessons from her own experience learning to sell as a first-time CEO and entrepreneur.
Before recording, it is helpful to receive the show format, intended audience, expected recording length, interview focus, and any technical or promotional details. Amie is comfortable with a conversational interview and can work from suggested themes rather than a rigid script.
Yes. The free Sales Confidence Assessment gives people a personalized view of their strengths and opportunities across the Six Foundations. It can be shared with event attendees or included in podcast show notes so the audience can continue exploring the framework after the session or episode.
If Amie contacted you directly, reply to her email so the conversation stays in one place. If you discovered this page independently, visit amiethompson.com/contact and share whether you are planning an event or producing a podcast. Amie will follow up about fit, availability, and next steps.